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The Role Of Innovation In Creating The Company’S Competitive Advantage

Author

Listed:
  • Alexandru IONESCU

    (Romanian-American University, 012101, Bucharest, Romania)

  • Nicoleta Rossela DUMITRU

    (Romanian-American University, 012101, Bucharest, Romania)

Abstract

The fundamental and applied research, the technologic transfer and more particularly, the innovation work – as a component part of the said research activity – stand for aspects to which economies have, lately, started to grant increased importance. The rapid changes in the characteristics of external markets, as well as those in the technologic field are challenges for more frequent and more rapid innovations, with the end result in new products, processes and technologies. Innovation is the leading force of competitiveness, of growth, of profitability, as well as of the creation of durable values since it is well known that the competitive advantage, so much wished-for by any organization which operates in a highly competitive environment, is volatile, hard to obtain.

Suggested Citation

  • Alexandru IONESCU & Nicoleta Rossela DUMITRU, 2015. "The Role Of Innovation In Creating The Company’S Competitive Advantage," EcoForum, "Stefan cel Mare" University of Suceava, Romania, Faculty of Economics and Public Administration - Economy, Business Administration and Tourism Department., vol. 4(1), pages 1-14, January.
  • Handle: RePEc:scm:ecofrm:v:4:y:2015:i:1:p:14
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    File URL: http://ecoforumjournal.ro/index.php/eco/article/download/115/91
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    Citations

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    Cited by:

    1. Jeanina Ciurea, & Suzana Demyen,, 2017. "Dimensions Of Innovation As Competitive Advantage In Romanian Enterprises," EcoForum, "Stefan cel Mare" University of Suceava, Romania, Faculty of Economics and Public Administration - Economy, Business Administration and Tourism Department., vol. 6(3), pages 1-22, august.
    2. Enver H. KRASNIQI & Esat A. DURGUTI & Dea E. KRASNIQI, 2020. "The Innovations and Entrepreneurship – Evidence from Kosovo’s SME Sector," Economics and Applied Informatics, "Dunarea de Jos" University of Galati, Faculty of Economics and Business Administration, issue 1, pages 22-27.
    3. Angelina TANEVA-VESHOSKA, & Ljubomir DRAKULEVSKI, & Slavica TRAJKOVSKA, 2016. "Innovation Oriented Behaviour Of Managers In Macedonian Organizations," EcoForum, "Stefan cel Mare" University of Suceava, Romania, Faculty of Economics and Public Administration - Economy, Business Administration and Tourism Department., vol. 5(1), pages 1-37, January.
    4. Godfrey Musara & Prof. Musa Nyakora, PhD, 2023. "Learning Lessons from COVID -19 Pandemic Crisis: An Opportunity for Strategic Leadership to Transform Economies in the Sub-Saharan Africa through Innovation," International Journal of Research and Innovation in Social Science, International Journal of Research and Innovation in Social Science (IJRISS), vol. 7(7), pages 1130-1140, July.

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