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Procedures of Commodification: Case Livestock Welfare

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  • Sami Torssonen

Abstract

Background. No scholarship exists on videogames that commodify, or contribute to the emergence of objects of trade. Such games are prone to become increasingly common, however, since the popularity of commodification as a policy tool is on the rise. Purpose. A procedures of commodification approach is proposed in this article for studying how videogames commodify. Approach. The approach is based on a combination of classical economics and Ian Bogost’s established framework for studying videogame rhetoric . The resultant framework is suitable for analyzing whether, and how, a game participates in commodity circulation and production. Results. The approach is applied comparatively to two games on livestock welfare production and consumption. Conclusion. The results suggest that rhetorical analysis can be fruitfully combined with systemic social theory.

Suggested Citation

  • Sami Torssonen, 2017. "Procedures of Commodification: Case Livestock Welfare," Simulation & Gaming, , vol. 48(4), pages 498-512, August.
  • Handle: RePEc:sae:simgam:v:48:y:2017:i:4:p:498-512
    DOI: 10.1177/1046878117706402
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