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Listening to Voices and Visualizing Data in Qualitative Research

Author

Listed:
  • Rasheeta Chandler
  • Erica Anstey
  • Henry Ross

Abstract

One of the tenets of qualitative research is the emphasis and honoring of the participants’ own words as generative of meaning and knowledge; yet it is rare to hear the actual voices of the research participants in a presentation or in text. Qualitative research dissemination has relied on dense transcribed text; these “mountains of words†do not lend themselves to the space limitations of academic journals or condensed visual elements such as summary charts, tables, or graphs. Technological advancements have the potential to revolutionize dissemination efforts, especially for qualitative research. The use of audio clips in poster and oral presentations, as well as embedded within written manuscripts plays with the interstices between the research participants and the observer. Infograms are effective ways of conveying a story visually. We demonstrate how combining audio clips and infographics can be a unique hypermodal dissemination possibility for qualitative results.

Suggested Citation

  • Rasheeta Chandler & Erica Anstey & Henry Ross, 2015. "Listening to Voices and Visualizing Data in Qualitative Research," SAGE Open, , vol. 5(2), pages 21582440155, June.
  • Handle: RePEc:sae:sagope:v:5:y:2015:i:2:p:2158244015592166
    DOI: 10.1177/2158244015592166
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    References listed on IDEAS

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    1. Sarah Pink & Kerstin Leder Mackley, 2012. "Video and a Sense of the Invisible: Approaching Domestic Energy Consumption through the Sensory Home," Sociological Research Online, , vol. 17(1), pages 87-105, February.
    2. Eldin Fahmy & Simon Pemberton, 2012. "A Video Testimony on Rural Poverty and Social Exclusion," Sociological Research Online, , vol. 17(1), pages 106-123, February.
    3. Ross Coomber & Gayle Letherby, 2012. "Introduction to the Special Issue on the Use of Visual Methods in Social Research," Sociological Research Online, , vol. 17(1), pages 1-2, February.
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