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On the Persian Wedding Invitation Genre

Author

Listed:
  • Maryam Sharif
  • Lotfollah Yarmohammadi

Abstract

The present study is an attempt to conduct a genre analysis of Persian wedding invitations. Drawing on the model of genre analysis proposed by Swales, a sample of 70 Persian wedding invitation cards has been analyzed in terms of their component moves, obligatory and optional moves, and move order. The results of the analysis have revealed seven generic components by means of which Iranian inviters ritually structure their wedding invitation texts in Persian. The results of the study will shed light on how the Persian wedding invitation genre is constructed drawing on the linguistic features of its generic moves and why the wedding invitation texts are structured in this particular way in Persian providing hints of the underlying socio-cultural conventions responsible for shaping this very genre in Persian. It is hoped that the results of this study will be illuminating for raising cultural awareness.

Suggested Citation

  • Maryam Sharif & Lotfollah Yarmohammadi, 2013. "On the Persian Wedding Invitation Genre," SAGE Open, , vol. 3(3), pages 21582440135, September.
    • Handle: RePEc:sae:sagope:v:3:y:2013:i:3:p:2158244013503829
    DOI: 10.1177/2158244013503829
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    Cited by:

    1. Dongmei Li & Ung T’chiang Chow & Cecilia Yin Mei Cheong, 2022. "A Critical Genre Analysis of Covert Advertising Through Short-Videos in Douyin: The Chinese Version of Tik-Tok," SAGE Open, , vol. 12(4), pages 21582440221, November.

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