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The Regulatory Role of Organizational Identification in the Effect of Pygmalion on the Cyberslacking Behaviour of Hotel Businesses Employees

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  • Ece Zeybek Yilmaz
  • Ayhan Bayram

Abstract

The objective of this study is to investigate the regulatory role of organizational identification in the effect of pygmalion on cyberslacking behaviour in five-star hotel business employees. A survey consisting of three different scales was administered to measure pygmalion, cyberslacking behaviour and organizational identification. Participants were asked to answer 4 questions about demographic factors, 10 questions about pygmalion, 14 questions about cyberslacking and 7 questions about organizational identification. The data obtained from 254 employees using convenience sampling and face-to-face survey methods were analysed using SPSS, SPSS Process and Amos software. The study found that when hotel employees have a low level of organizational identification, pygmalion does not significantly impact their cyberslacking behaviour. However, when organizational identification is medium or high, pygmalion has a significant negative effect on cyberslacking behaviour. According to result of the analysis, the effect of pygmalion on cyberslacking behaviour is regulatory by the level of organizational identification.

Suggested Citation

  • Ece Zeybek Yilmaz & Ayhan Bayram, 2025. "The Regulatory Role of Organizational Identification in the Effect of Pygmalion on the Cyberslacking Behaviour of Hotel Businesses Employees," IIM Kozhikode Society & Management Review, , vol. 14(1), pages 118-125, January.
    • Handle: RePEc:sae:iimkoz:v:14:y:2025:i:1:p:118-125
    DOI: 10.1177/22779752231203847
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