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Assad’s Strategic Narrative: The Role of Communication in the Syrian Civil War

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  • Cesare Marco Scartozzi

Abstract

If Bashar al-Assad’s regime wants to survive in the Syrian civil war, it should be able to shape the meaning of its own actions in the conflict and efficiently convey them to the domestic and international audiences. In 2013, after two initial years of communication failures, the regime began delivering an assertive and coherent communication strategy that has created material and political support to al-Assad’s actions. This article analyzes the strategic narratives that the Syrian regime has used since the early outbreak of the civil war and it question the significance of strategic narrative in crisis management.

Suggested Citation

  • Cesare Marco Scartozzi, 2015. "Assad’s Strategic Narrative: The Role of Communication in the Syrian Civil War," Contemporary Review of the Middle East, , vol. 2(4), pages 313-327, December.
  • Handle: RePEc:sae:crmide:v:2:y:2015:i:4:p:313-327
    DOI: 10.1177/2347798915610037
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    Cited by:

    1. Edel, Mirjam & Josua, Maria, 2017. "How Authoritarian Rulers Seek to Legitimise Repression: Framing Mass Killings in Egypt and Uzbekistan," GIGA Working Papers 299, GIGA German Institute of Global and Area Studies.

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