IDEAS home Printed from https://ideas.repec.org/a/sae/anjomc/v21y2024i2p134-146.html
   My bibliography  Save this article

Majpadu: Bracing for the Future

Author

Listed:
  • Khairul Akmaliah Adham
  • Nur Sa’adah Muhamad
  • Mohd Fuaad Said
  • Nadiah Mahmad Nasir
  • Nur Suryana Muhamad

Abstract

Majpadu Bricks Sdn. Bhd. was a Malaysian company incorporated in 1996. Majpadu’s business was in manufacturing and supplying compressed clay bricks, known as dry pressed earth brick (DPEB), a type of bricks manufactured using high-density compression technology. Unlike other bricks that were widely available in the market (also known as ordinary baked bricks), Majpadu’s bricks were not ‘fired’ in kilns; as such, DPEB was claimed to be more eco-friendly, cooler in temperature and yet very durable. Majpadu’s expertise was within the engineering process as well as the technical knowledge of DPEB. Apart from its main business, it also offered consultancy services to the industry. Over the years, Majpadu saw the company face several internal and external circumstances that affected its bottom line. By early 2017, the situation had become more serious, forcing Mr Zaki Hayat, the Managing Director of Majpadu, to implement a strategy to tackle the problems faced by the company.

Suggested Citation

  • Khairul Akmaliah Adham & Nur Sa’adah Muhamad & Mohd Fuaad Said & Nadiah Mahmad Nasir & Nur Suryana Muhamad, 2024. "Majpadu: Bracing for the Future," Asian Journal of Management Cases, , vol. 21(2), pages 134-146, September.
    • Handle: RePEc:sae:anjomc:v:21:y:2024:i:2:p:134-146
    DOI: 10.1177/09728201211040150
    as

    Download full text from publisher

    File URL: https://journals.sagepub.com/doi/10.1177/09728201211040150
    Download Restriction: no
    File URL: https://libkey.io/10.1177/09728201211040150?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:sae:anjomc:v:21:y:2024:i:2:p:134-146. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: SAGE Publications (email available below). General contact details of provider: .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.