IDEAS home Printed from https://ideas.repec.org/a/rom/merase/v1y2016i2p161-169.html
   My bibliography  Save this article

The Importance of Digital Adoption for Small and Medium Enterprises: Comparative Study of Romanian Service and IT&C SMEs

Author

Listed:
  • Dan POPESCU

    (Bucharest University of Economic Studies, Romania)

  • Livia TOANCA

    (Bucharest University of Economic Studies, Romania)

  • Cristina STATE

    (Bucharest University of Economic Studies, Romania)

Abstract

Service enterprises constitute significant drivers of growth for developed countries as well as countries in development. The global economy in combination with the fast paced development of technology in the digital era create opportunities for companies that realize the importance of the service-technology convergence phenomenon, also known as the service economy 3.0.In the case of the Romanian economy, SMEs and the service sector contribute significantly to the country's economic growth and our study aims to uncover opportunities for Romanian service SMEs to further their chances of succeeding on the global service market through adoption of digital technologies. We find that it is of utmost importance for Romanian service SMEs to bridge the digital divide through furthering their knowledge of network effects and digital ecosystems that can ultimately result in developing core competencies that help them remain relevant on the global services market.

Suggested Citation

  • Dan POPESCU & Livia TOANCA & Cristina STATE, 2016. "The Importance of Digital Adoption for Small and Medium Enterprises: Comparative Study of Romanian Service and IT&C SMEs," Management and Economics Review, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 1(2), pages 161-169, December.
    • Handle: RePEc:rom:merase:v:1:y:2016:i:2:p:161-169
    as

    Download full text from publisher

    File URL: https://mer.ase.ro/files/2016-2/8.pdf
    Download Restriction: no
    ---><---

    More about this item

    Keywords

    service economy; knowledge economy; digital transformation; small and medium size enterprises;
    All these keywords.

    JEL classification:

    • M10 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - General
    • M11 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Production Management
    • M19 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Other

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:rom:merase:v:1:y:2016:i:2:p:161-169. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Ciocoiu Nadia Carmen (email available below). General contact details of provider: https://edirc.repec.org/data/mnasero.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.