IDEAS home Printed from https://ideas.repec.org/a/rom/mancon/v17y2023i1p127-138.html
   My bibliography  Save this article

Creating Shared Value In A Digitalized Business Model From The Sharing Economy

Author

Listed:
  • Roxana Maria BARB

Abstract

This paper presents the importance of creating shared value and presenting methods of this concept in a digitalized business model adopted by companies in the sharing economy. Clients and other stakeholders should benefit from the products and services shared with them and companies need to focus on the social outcomes of their activities, not only on obtaining profit and have competitive advantage on the market. Sustainability is one of the main objectives on the UN 2030 Agenda as such, organizations’ efforts are directed into accomplish it. Digitalization has become a priority for most companies on the market in order for them to provide innovative solutions for the consumers and continuously adapt to the new challenges faced in the business environment and to the changing needs of their clients. By using different digital tools in the organizations’ communication with their clients, firms will be informed rapidly of the new advancements, and they will change their strategies in a short time. A great example in this direction is Airbnb, a shared accommodation company which work towards providing shared value for their clients focusing on the sustainability and corporate social responsibility aspects.

Suggested Citation

  • Roxana Maria BARB, 2023. "Creating Shared Value In A Digitalized Business Model From The Sharing Economy," Proceedings of the INTERNATIONAL MANAGEMENT CONFERENCE, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 17(1), pages 127-138, November.
    • Handle: RePEc:rom:mancon:v:17:y:2023:i:1:p:127-138
    DOI: 10.24818/IMC/2023/01.12
    as

    Download full text from publisher

    File URL: https://conference.management.ase.ro/archives/2023/pdf_IMC2023/S1/1_12.pdf
    Download Restriction: no
    File URL: https://libkey.io/10.24818/IMC/2023/01.12?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Fernando Menchini & Paschoal Tadeu Russo & Tiago Nascimento Borges Slavov & Rodrigo Paiva Souza, 2021. "Strategic capabilities for business model digitalization," Revista de Gestão, Emerald Group Publishing Limited, vol. 29(1), pages 2-16, July.
    2. Vinit Parida & David Sjödin & Wiebke Reim, 2019. "Reviewing Literature on Digitalization, Business Model Innovation, and Sustainable Industry: Past Achievements and Future Promises," Sustainability, MDPI, vol. 11(2), pages 1-18, January.
    3. Atour Taghipour & Moein Khazaei & Adel Azar & Ali Rajabzadeh Ghatari & Mostafa Hajiaghaei-Keshteli & Mohammad Ramezani, 2022. "Creating Shared Value and Strategic Corporate Social Responsibility through Outsourcing within Supply Chain Management," Sustainability, MDPI, vol. 14(4), pages 1-25, February.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Hornyák, Miklós & Kruzslicz, Ferenc & Lányi, Beatrix, 2023. "A kis- és középvállalatok digitális transzformációja - az online jelenlét és a versenyképesség összefüggései [The relationships between the online presence of SMEs and competitiveness]," Közgazdasági Szemle (Economic Review - monthly of the Hungarian Academy of Sciences), Közgazdasági Szemle Alapítvány (Economic Review Foundation), vol. 0(5), pages 517-543.
    2. Bruno Michel Roman Pais Seles & Janaina Mascarenhas & Ana Beatriz Lopes de Sousa Jabbour & Adriana Hoffman Trevisan, 2022. "Smoothing the circular economy transition: The role of resources and capabilities enablers," Business Strategy and the Environment, Wiley Blackwell, vol. 31(4), pages 1814-1837, May.
    3. Jingsi Zhang & Liangqun Qi, 2021. "Crisis Preparedness of Healthcare Manufacturing Firms during the COVID-19 Outbreak: Digitalization and Servitization," IJERPH, MDPI, vol. 18(10), pages 1-23, May.
    4. Tim Gruchmann & Nadine Pratt & Jan Eiten & Ani Melkonyan, 2020. "4PL Digital Business Models in Sea Freight Logistics: The Case of FreightHub," Logistics, MDPI, vol. 4(2), pages 1-14, May.
    5. Wiebke Reim & David Sjödin & Vinit Parida, 2021. "Circular business model implementation: A capability development case study from the manufacturing industry," Business Strategy and the Environment, Wiley Blackwell, vol. 30(6), pages 2745-2757, September.
    6. Gianmarco Bressanelli & Federico Adrodegari & Daniela C. A. Pigosso & Vinit Parida, 2022. "Towards the Smart Circular Economy Paradigm: A Definition, Conceptualization, and Research Agenda," Sustainability, MDPI, vol. 14(9), pages 1-20, April.
    7. Marcos Ferasso & Tatiana Beliaeva & Sascha Kraus & Thomas Clauss & Domingo Ribeiro‐Soriano, 2020. "Circular economy business models: The state of research and avenues ahead," Business Strategy and the Environment, Wiley Blackwell, vol. 29(8), pages 3006-3024, December.
    8. David Israel Contreras-Medina & Sergio Ernesto Medina-Cuéllar & Julia Sánchez-Gómez & Carlos Mario Rodríguez-Peralta, 2021. "Innovation of Women Farmers: A Technological Proposal for Mezcalilleras’ Sustainability in Mexico, Based on Knowledge Management," Sustainability, MDPI, vol. 13(21), pages 1-24, October.
    9. Haibo Hu & Tao Huang & Yang Cheng & Haitao Lu, 2019. "The Evolution of Sustainable Business Model Innovation: Evidence from a Sharing Economy Platform in China," Sustainability, MDPI, vol. 11(15), pages 1-16, August.
    10. Thomson, Linus & Sjödin, David & Parida, Vinit & Jovanovic, Marin, 2023. "Conceptualizing business model piloting: An experiential learning process for autonomous solutions," Technovation, Elsevier, vol. 126(C).
    11. Broccardo, Laura & Zicari, Adrián & Jabeen, Fauzia & Bhatti, Zeeshan A., 2023. "How digitalization supports a sustainable business model: A literature review," Technological Forecasting and Social Change, Elsevier, vol. 187(C).
    12. Xuesong Zhou & Zhengyang Chen & Xiang Zhan & S. BalaMurugan & K. Deepa Thilak, 2023. "RETRACTED ARTICLE: Improved policy mechanisms for the promotion of future digital business economy during covid-19 pandemic," Electronic Commerce Research, Springer, vol. 23(1), pages 75-95, March.
    13. Zia Ullah & Susana Álvarez-Otero & Mohammed Ali Bait Ali Sulaiman & Muhammad Safdar Sial & Naveed Ahmad & Miklas Scholz & Khaoula Omhand, 2021. "Achieving Organizational Social Sustainability through Electronic Performance Appraisal Systems: The Moderating Influence of Transformational Leadership," Sustainability, MDPI, vol. 13(10), pages 1-14, May.
    14. Ana Teresa Tavares-Lehmann & Celeste Varum, 2021. "Industry 4.0 and Sustainability: A Bibliometric Literature Review," Sustainability, MDPI, vol. 13(6), pages 1-15, March.
    15. Linus Thomson & Anmar Kamalaldin & David Sjödin & Vinit Parida, 2022. "A maturity framework for autonomous solutions in manufacturing firms: The interplay of technology, ecosystem, and business model," International Entrepreneurship and Management Journal, Springer, vol. 18(1), pages 125-152, March.
    16. Bencsik, Barbara & Palmié, Maximilian & Parida, Vinit & Wincent, Joakim & Gassmann, Oliver, 2023. "Business models for digital sustainability: Framework, microfoundations of value capture, and empirical evidence from 130 smart city services," Journal of Business Research, Elsevier, vol. 160(C).
    17. María Rodríguez-García & María Guijarro-García & Agustín Carrilero-Castillo, 2019. "An Overview of Ecopreneurship, Eco-Innovation, and the Ecological Sector," Sustainability, MDPI, vol. 11(10), pages 1-16, May.
    18. Annarelli, Alessandro & Battistella, Cinzia & Nonino, Fabio & Parida, Vinit & Pessot, Elena, 2021. "Literature review on digitalization capabilities: Co-citation analysis of antecedents, conceptualization and consequences," Technological Forecasting and Social Change, Elsevier, vol. 166(C).
    19. Sahi, Gurjeet Kaur & Devi, Rita & Gupta, Mahesh C. & Cheng, T.C.E., 2022. "Assessing co-creation based competitive advantage through consumers’ need for differentiation," Journal of Retailing and Consumer Services, Elsevier, vol. 66(C).
    20. Jinkai Liang & Ke Du & Dandan Chen, 2023. "The Effect of Digitalization on Ambidextrous Innovation in Manufacturing Enterprises: A Perspective of Empowering and Enabling," Sustainability, MDPI, vol. 15(16), pages 1-23, August.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:rom:mancon:v:17:y:2023:i:1:p:127-138. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Ciocoiu Nadia Carmen (email available below). General contact details of provider: https://edirc.repec.org/data/mnasero.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.