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Evolution of complex sales in the service system

Author

Listed:
  • LUPU Adrian Gelu

    (The Bucharest Academy of Economic Studies, Romania)

  • LUPU Felicia Adriana

    (The Bucharest Academy of Economic Studies, Romania)

Abstract

Product sales, together with their specific services, are considered to have a complex nature. The services that can be provided are very diverse, and can be differentiated according to several criteria. In the merchandise sale domain, the sales associated to services define the merchandise distribution activity. The increase of the quality of merchandise distribution services generates the efficiency of the offer of the distribution company and increases the client satisfaction degree. The objective of this study is to present the evolution in time of the distribution activity, on one hand, and on the other, to point out the main current tendencies of merchandise distribution and sales activity accompanied by services considering the improvement of their quality.

Suggested Citation

  • LUPU Adrian Gelu & LUPU Felicia Adriana, 2009. "Evolution of complex sales in the service system," Economia. Seria Management, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 12(2 Special), pages 223-229, July.
    • Handle: RePEc:rom:econmn:v:12:y:2009:i:2special:p:223-229
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    More about this item

    Keywords

    sales; service system; training; market; distribution;
    All these keywords.

    JEL classification:

    • M10 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - General
    • M13 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - New Firms; Startups
    • M21 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Economics - - - Business Economics

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