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Modern University Management Tool €“ Educational Portal Case Study: Higher Education In Economics

Author

Listed:
  • Ramona LACUREZEANU

    (University Babes-Bolyai, Cluj Napoca, Romania)

  • Paul BRESFELEAN

    (University Babes-Bolyai, Cluj Napoca, Romania)

  • Robert BUCHMANN

    (University Babes-Bolyai, Cluj Napoca, Romania)

  • Alexandru CHIS

    (University Babes-Bolyai, Cluj Napoca, Romania)

Abstract

Nowadays, the delivery of learning services is accomplished in a diversity of ways and subordinated to the rules of a competitive market, in the context of a globalization expansion. Moreover, the Internet, the websites and related technologies sustain this unprecedented diversity. In this paper we try to provide a usability requirement analysis from the e-Learning perspective, as psychology studies have demonstrated that users follow their intuition, they are inpatient and want their results immediately, but at the same time they don’t always do optimal interaction decisions. In other words, we illustrate user requirements through a method of analyzing educational portal usability for higher education in economics. Using data mining methods, we also built a profile for the students and grouped them in specific clusters based on their preference for e-Learning (instead of traditional methods) for their studies - a very motivating approach which could help both institution and students.

Suggested Citation

  • Ramona LACUREZEANU & Paul BRESFELEAN & Robert BUCHMANN & Alexandru CHIS, 2012. "Modern University Management Tool €“ Educational Portal Case Study: Higher Education In Economics," Business Excellence and Management, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 2(4), pages 5-16, December.
    • Handle: RePEc:rom:bemann:v:2:y:2012:i:4:p:5-16
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    File URL: https://beman.ase.ro/no24/1.pdf
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    References listed on IDEAS

    as
    1. Curran, Chris, 2004. "Strategies for E-Learning in Universities," University of California at Berkeley, Center for Studies in Higher Education qt78280303, Center for Studies in Higher Education, UC Berkeley.
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    More about this item

    Keywords

    University management; Usability; E-Learning; Portals; Data mining; Clusters; K-means;
    All these keywords.

    JEL classification:

    • I20 - Health, Education, and Welfare - - Education - - - General
    • D83 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Search; Learning; Information and Knowledge; Communication; Belief; Unawareness

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