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Sutton's Sunk Costs and Market Structure: Price Competition, Advertising, and the Evolution of Concentration

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  • Timothy F. Bresnahan

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  • Timothy F. Bresnahan, 1992. "Sutton's Sunk Costs and Market Structure: Price Competition, Advertising, and the Evolution of Concentration," RAND Journal of Economics, The RAND Corporation, vol. 23(1), pages 137-152, Spring.
  • Handle: RePEc:rje:randje:v:23:y:1992:i:spring:p:137-152
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    Cited by:

    1. Driver, Ciaran, 2015. "Advertising’s Elusive Economic Rationale: is there a case for limiting tax relief?," MPRA Paper 68790, University Library of Munich, Germany.
    2. Juliao-Rossi, Jorge & Forero-Pineda, Clemente & Losada-Otalora, Mauricio & Peña-García, Nathalie, 2020. "Trajectories of innovation: A new approach to studying innovation performance," Journal of Business Research, Elsevier, vol. 115(C), pages 322-333.
    3. Vasconcelos, Helder, 2006. "Endogenous mergers in endogenous sunk cost industries," International Journal of Industrial Organization, Elsevier, vol. 24(2), pages 227-250, March.
    4. Kwoka, John E, Jr & White, Lawrence J, 2001. "The New Industrial Organization and Small Business," Small Business Economics, Springer, vol. 16(1), pages 21-30, February.
    5. Loretz, Simon & Oberhofer, Harald, 2014. "When Helping the Small Hurts the Middle: Beer Excise Duties and Market Concentration," Working Papers in Economics 2014-5, University of Salzburg.

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