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Product innovation approach in successful manufacturing organisations

Author

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  • Marius-Dan Dalota

    (Romanian American University)

Abstract

Fast product innovation and creativity is driving the development strategies of the most nations enjoying high economic growth. The development of fast innovative new products needs to be based on a close alignment between technology, products and markets, with a focus on achieving increased aggregate value. This paper is dealing with important technological and organizational integration variables of new organizational products and with the motivation of workers to innovate.

Suggested Citation

  • Marius-Dan Dalota, 2006. "Product innovation approach in successful manufacturing organisations," Romanian Economic Business Review, Romanian-American University, vol. 1(3), pages 67-72, September.
  • Handle: RePEc:rau:journl:v:1:y:2006:i:3:p:58-72
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