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Effect of Satisfaction with Conventional Housing on Willingness to Pay for Green Buildings in Makurdi

Author

Listed:
  • Vincent Kpamsar Takuh

    (Abubakar Tafawa Balewa University)

  • Fidelis Awa Abang

    (Abubakar Tafawa Balewa University)

  • Saheed Olayinka Akinyemi

    (Abubakar Tafawa Balewa University)

Abstract

Examining willingness to pay for the green residential building has become necessary since modern technology in the built environment drives towards providing green buildings to reduce the adverse effect of the building sector on Mother Earth. Yet, it is worrisome that the building industry in Nigeria is struggling to meet housing needs with conventional buildings. Hence, this paper aimed to investigate the effect satisfaction with traditional housing has on willingness to pay for green buildings to aid green building investment decisions in Makurdi. Three objectives pursued aim. The survey research strategy adopted using questionnaires as a research instrument as suitable for contingent valuation surveys. Three hundred samples were taken from a sample frame of 552 using the stratified sampling technique. Data collected were analysed using weighted mean, binary logistic model, and linear regression. The findings revealed that Makurdi householders are satisfied with conventional housing yet are willing to pay a 3.3% premium price to purchase green buildings; satisfaction with traditional housing negatively affects willingness to pay for green buildings. However, such an effect is not significant. Recommendations are made to create awareness on the importance of building green while investors are advised to invest in green homes. JEL Classification: O18

Suggested Citation

  • Vincent Kpamsar Takuh & Fidelis Awa Abang & Saheed Olayinka Akinyemi, 2021. "Effect of Satisfaction with Conventional Housing on Willingness to Pay for Green Buildings in Makurdi," TraektoriĆ¢ Nauki = Path of Science, Altezoro, s.r.o. & Dialog, vol. 7(12), pages 2024-2030, December.
  • Handle: RePEc:pos:journl:77-1
    DOI: 10.22178/pos.77-4
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    File URL: https://pathofscience.org/index.php/ps/article/view/1103
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    Cited by:

    1. Yelly Kwesy Lawluvy & Albert Agbeko Ahiadu & Olivia Kwakyewaa Ntim, 2022. "Willingness To Pay For Green Buildings In Ghana: The Impact Of Benefit Sensitisation," AfRES 2022-032, African Real Estate Society (AfRES).

    More about this item

    Keywords

    satisfaction; conventional housing; green building; willingness to pay; contingent valuation;
    All these keywords.

    JEL classification:

    • O18 - Economic Development, Innovation, Technological Change, and Growth - - Economic Development - - - Urban, Rural, Regional, and Transportation Analysis; Housing; Infrastructure

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