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Own-Race Faces Capture Attention Faster than Other-Race Faces: Evidence from Response Time and the N2pc

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  • Guomei Zhou
  • Zhijie Cheng
  • Zhenzhu Yue
  • Colin Tredoux
  • Jibo He
  • Ling Wang

Abstract

Studies have shown that people are better at recognizing human faces from their own-race than from other-races, an effect often termed the Own-Race Advantage. The current study investigates whether there is an Own-Race Advantage in attention and its neural correlates. Participants were asked to search for a human face among animal faces. Experiment 1 showed a classic Own-Race Advantage in response time both for Chinese and Black South African participants. Using event-related potentials (ERPs), Experiment 2 showed a similar Own-Race Advantage in response time for both upright faces and inverted faces. Moreover, the latency of N2pc for own-race faces was earlier than that for other-race faces. These results suggested that own-race faces capture attention more efficiently than other-race faces.

Suggested Citation

  • Guomei Zhou & Zhijie Cheng & Zhenzhu Yue & Colin Tredoux & Jibo He & Ling Wang, 2015. "Own-Race Faces Capture Attention Faster than Other-Race Faces: Evidence from Response Time and the N2pc," PLOS ONE, Public Library of Science, vol. 10(6), pages 1-15, June.
    • Handle: RePEc:plo:pone00:0127709
    DOI: 10.1371/journal.pone.0127709
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    References listed on IDEAS

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    1. Geoffrey F. Woodman & Steven J. Luck, 1999. "Electrophysiological measurement of rapid shifts of attention during visual search," Nature, Nature, vol. 400(6747), pages 867-869, August.
    2. John Hodsoll & Kimberly A Quinn & Sara Hodsoll, 2010. "Attentional Prioritization of Infant Faces Is Limited to Own-Race Infants," PLOS ONE, Public Library of Science, vol. 5(9), pages 1-5, September.
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