IDEAS home Printed from https://ideas.repec.org/a/plo/pone00/0091022.html
   My bibliography  Save this article

Chocolate Milk Consequences: A Pilot Study Evaluating the Consequences of Banning Chocolate Milk in School Cafeterias

Author

Listed:
  • Andrew S Hanks
  • David R Just
  • Brian Wansink

Abstract

Objectives: Currently, 68.3% of the milk available in schools is flavored, with chocolate being the most popular (61.6% of all milk). If chocolate milk is removed from a school cafeteria, what will happen to overall milk selection and consumption? Methods: In a before-after study in 11 Oregon elementary schools, flavored milk–which will be referred to as chocolate milk–was banned from the cafeteria. Milk sales, school enrollment, and data for daily participation in the National School Lunch Program (NSLP) were compared year to date. Results: Total daily milk sales declined by 9.9% (p

Suggested Citation

  • Andrew S Hanks & David R Just & Brian Wansink, 2014. "Chocolate Milk Consequences: A Pilot Study Evaluating the Consequences of Banning Chocolate Milk in School Cafeterias," PLOS ONE, Public Library of Science, vol. 9(4), pages 1-7, April.
    • Handle: RePEc:plo:pone00:0091022
    DOI: 10.1371/journal.pone.0091022
    as

    Download full text from publisher

    File URL: https://journals.plos.org/plosone/article?id=10.1371/journal.pone.0091022
    Download Restriction: no
    File URL: https://journals.plos.org/plosone/article/file?id=10.1371/journal.pone.0091022&type=printable
    Download Restriction: no
    File URL: https://libkey.io/10.1371/journal.pone.0091022?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Keiko Goto & Alexandra Waite & Cindy Wolff & Kenny Chan & Maria Giovanni, 2013. "Do Environmental Interventions Impact Elementary School Students' Lunchtime Milk Selection?," Applied Economic Perspectives and Policy, Agricultural and Applied Economics Association, vol. 35(2), pages 360-376.
    2. Keiko Goto & Alexandra Waite & Cindy Wolff & Kenny Chan & Maria Giovanni, 2013. "Do Environmental Interventions Impact Elementary School Students' Lunchtime Milk Selection?," Applied Economic Perspectives and Policy, Agricultural and Applied Economics Association, vol. 35(2), pages 360-376.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Nader Hamdi & Brenna Ellison & Jennifer McCaffrey & Jessica Jarick Metcalfe & Ashley Hoffman & Pamela Haywood & Melissa Pflugh Prescott, 2020. "Implementation of a Multi-Component School Lunch Environmental Change Intervention to Improve Child Fruit and Vegetable Intake: A Mixed-Methods Study," IJERPH, MDPI, vol. 17(11), pages 1-17, June.
    2. Sara A. Elnakib & Virginia Quick & Mariel Mendez & Shauna Downs & Olivia A. Wackowski & Mark G. Robson, 2021. "Food Waste in Schools: A Pre-/Post-test Study Design Examining the Impact of a Food Service Training Intervention to Reduce Food Waste," IJERPH, MDPI, vol. 18(12), pages 1-13, June.
    3. Ernesto Mesa-Vázquez & Juan F. Velasco-Muñoz & José A. Aznar-Sánchez & Belén López-Felices, 2021. "Three Decades of Behavioural Economics in Agriculture. An Overview of Global Research," Sustainability, MDPI, vol. 13(18), pages 1-21, September.
    4. Romain Cadario & Pierre Chandon, 2020. "Which Healthy Eating Nudges Work Best? A Meta-Analysis of Field Experiments," Marketing Science, INFORMS, vol. 39(3), pages 465-486, May.
    5. Laiou, Elpiniki & Rapti, Iro & Schwarzer, Ralf & Fleig, Lena & Cianferotti, Luisella & Ngo, Joy & Rizos, Evangelos C. & Wetle, Terrie Fox & Kahlmeier, Sonja & Vigilanza, Antonella & Tsilidis, Konstant, 2021. "Review: Nudge interventions to promote healthy diets and physical activity," Food Policy, Elsevier, vol. 102(C).
    6. Franceschinis, Cristiano & Scarpa, Riccardo & Thiene, Mara, 2024. "Nudging consumers’ choices for niche milk: A real purchase experiment," Food Policy, Elsevier, vol. 128(C).

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:plo:pone00:0091022. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: plosone (email available below). General contact details of provider: https://journals.plos.org/plosone/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.