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Cultural Differences in Investing in Others and in the Future: Why Measuring Trust Is Not Enough

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  • Pascal Boyer
  • Pierre Lienard
  • Jing Xu

Abstract

Standard measures of generalized trust in others are often taken to provide reliable indicators of economic attitudes in different countries. Here we compared three highly distinct groups, in Kenya, China and the US, in terms of more specific attitudes, [a] people’s willingness to invest in the future, [b] their willingness to invest in others, and [c] their trust in institutions. Results suggest that these measures capture deep differences in economic attitudes that are not detected by standard measures of generalized trust.

Suggested Citation

  • Pascal Boyer & Pierre Lienard & Jing Xu, 2012. "Cultural Differences in Investing in Others and in the Future: Why Measuring Trust Is Not Enough," PLOS ONE, Public Library of Science, vol. 7(7), pages 1-5, July.
    • Handle: RePEc:plo:pone00:0040750
    DOI: 10.1371/journal.pone.0040750
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    Cited by:

    1. Mary B. Adam & Angela Donelson, 2022. "Trust is the engine of change: A conceptual model for trust building in health systems," Systems Research and Behavioral Science, Wiley Blackwell, vol. 39(1), pages 116-127, January.
    2. Frederik Booysen & Sevias Guvuriro & Alistair Munro & Tshepo Moloi & Celeste Campher, 2018. "Putting a premium on altruism: A social discounting experiment with South African university students," PLOS ONE, Public Library of Science, vol. 13(4), pages 1-15, April.

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