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Global Strategy Of Automotive Enterprises And The Instruments Used In Its Formation

Author

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  • Piotr Kuraœ

    (Czestochowa University of Technology)

Abstract

Enterprises that apply international expansion at a certain stage of its development are forced to accept a strategy whose aim is the coordination of activities at a worldwide level. This is enabled by globalization. Its realization requires the conscious use of defined instruments. This paper attempts to identify and analyze the influence of these instruments on the general shape of the global strategy.

Suggested Citation

  • Piotr Kuraœ, 2007. "Global Strategy Of Automotive Enterprises And The Instruments Used In Its Formation," Advanced Logistic systems, University of Miskolc, Department of Material Handling and Logistics, vol. 1(1), pages 53-60, December.
    • Handle: RePEc:pcz:alspcz:v:1:y:2007:i:1:p:53-60
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