IDEAS home Printed from https://ideas.repec.org/a/pal/pbapdi/v21y2025i1d10.1057_s41254-024-00362-5.html
   My bibliography  Save this article

Enlivening a place brand inclusively: evidence from ten European cities

Author

Listed:
  • Arja Lemmetyinen

    (University of Turku)

  • Lenita Nieminen

    (University of Turku)

  • Johanna Aalto

    (Laurea University of Applied Sciences)

  • Tuomas Pohjola

    (University of Turku)

Abstract

This study contributes to the stream of research investigating the influence of the creative sector on the development of cities and the importance of place branding to local development. Place branding increasingly influences the competitiveness and attractiveness of cities. We examined ten European cities as creative places and how integrating creative economy strategies, social inclusion, and sustainable practices into city branding contributes to differentiation and competitiveness. The current research contributes to the research area by examining certain cities in the context of the creative economy and investigating how, as creative brands, they can be differentiated from their competitors by utilizing inclusive planning of the image of the place.

Suggested Citation

  • Arja Lemmetyinen & Lenita Nieminen & Johanna Aalto & Tuomas Pohjola, 2025. "Enlivening a place brand inclusively: evidence from ten European cities," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 21(1), pages 67-80, March.
    • Handle: RePEc:pal:pbapdi:v:21:y:2025:i:1:d:10.1057_s41254-024-00362-5
    DOI: 10.1057/s41254-024-00362-5
    as

    Download full text from publisher

    File URL: http://link.springer.com/10.1057/s41254-024-00362-5
    File Function: Abstract
    Download Restriction: Access to the full text of the articles in this series is restricted.
    File URL: https://libkey.io/10.1057/s41254-024-00362-5?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:pal:pbapdi:v:21:y:2025:i:1:d:10.1057_s41254-024-00362-5. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.palgrave.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.