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Smart power and public diplomacy: A Costa Rican approach

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  • Marco Vinicio Méndez-Coto

    (Universidad Nacional de Costa Rica)

Abstract

This article questions the universality of smart power and substantiates the pertinence of a Costa Rican approach when facing the challenge to generate a Public Diplomacy strategy. The theoretical and empirical analysis of the investigation allows determining the suitability of soft power to provide Public Diplomacy with epistemic consistency in a Small State lacking armed forces such as Costa Rica, which currently is considering to create a Public Diplomacy strategy. To test Nye’s hypothesis, a non-probabilistic exploratory approach was conducted between 2013 and 2014 with 40 career diplomatic officials (representing 20 per cent of the total amount of career officials), as an innovative exercise, considering the extensive academic literature review carried out for this study.

Suggested Citation

  • Marco Vinicio Méndez-Coto, 2017. "Smart power and public diplomacy: A Costa Rican approach," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 13(3), pages 194-204, August.
    • Handle: RePEc:pal:pbapdi:v:13:y:2017:i:3:d:10.1057_s41254-016-0033-7
    DOI: 10.1057/s41254-016-0033-7
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    References listed on IDEAS

    as
    1. Nye, Joseph S., 2008. "Public Diplomacy and Soft Power," Scholarly Articles 11738397, Harvard Kennedy School of Government.
    2. Alan B. Krueger, 2009. "Attitudes and Action: Public Opinion and the Occurrence of International Terrorism," Working Papers 1100, Princeton University, Department of Economics, Center for Economic Policy Studies..
    3. repec:pri:cepsud:179krueger is not listed on IDEAS
    4. Alan B. Krueger, 2009. "Attitudes and Action: Public Opinion and the Occurrence of International Terrorism," Working Papers 1100, Princeton University, Department of Economics, Center for Economic Policy Studies..
    Full references (including those not matched with items on IDEAS)

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