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The role of international education on public diplomacy: the case of Kosovo International Summer Academy

Author

Listed:
  • Labinot Hajdari

    (International Business College Mitrovica
    Collegium Civitas)

  • Judita Krasniqi

    (International Business College Mitrovica)

  • Blerim Limani

    (American University of the Middle East)

  • Emira Limani

    (American University of the Middle East)

  • Alex Chen

    (Massachusetts Institute of Technology)

Abstract

Through international education programs such as the Kosovo International Summer Academy (KSA), countries aim to change their image, influence, and shift the perception and attitudes of international students towards the host country. In this article, we analyze the role of KSA in bringing international students to Kosovo and the changes in KSA students’ perceptions, beliefs, and evaluations of Kosovo after visiting the country. We analyze the results based on how often KSA students have been to Kosovo, their most significant impressions, their attitude before and after visiting the country, and whether they would return to Kosovo after exposure to the information in KSA. Our findings suggest that after coming to Kosovo, KSA students evaluate Kosovo more positively compared to their opinion before participating in KSA. In turn, this suggests that international education programs may be a viable strategy for improving the image and public perceptions of small states facing similar state-building and diplomatic challenges as Kosovo.

Suggested Citation

  • Labinot Hajdari & Judita Krasniqi & Blerim Limani & Emira Limani & Alex Chen, 2024. "The role of international education on public diplomacy: the case of Kosovo International Summer Academy," Palgrave Communications, Palgrave Macmillan, vol. 11(1), pages 1-8, December.
    • Handle: RePEc:pal:palcom:v:11:y:2024:i:1:d:10.1057_s41599-023-02591-0
    DOI: 10.1057/s41599-023-02591-0
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    References listed on IDEAS

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    1. Nancy Snow, 2008. "International Exchanges and the U.S. Image," The ANNALS of the American Academy of Political and Social Science, , vol. 616(1), pages 198-222, March.
    2. Labinot Hajdari & Judita Krasniqi, 2021. "Correction: The economic dimension of migration: Kosovo from 2015 to 2020," Palgrave Communications, Palgrave Macmillan, vol. 8(1), pages 1-1, December.
    3. Molly Bettie, 2020. "Exchange diplomacy: theory, policy and practice in the Fulbright program," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 16(3), pages 212-223, September.
    4. Eriks Varpahovskis & Kadir Jun Ayhan, 2022. "Impact of country image on relationship maintenance: a case study of Korean Government Scholarship Program alumni," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 18(2), pages 52-64, June.
    5. Labinot Hajdari & Judita Krasniqi, 2021. "The economic dimension of migration: Kosovo from 2015 to 2020," Palgrave Communications, Palgrave Macmillan, vol. 8(1), pages 1-8, December.
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