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Assessing the intermodal value proposition of shipping lines: Attitudes of shippers and forwarders

Author

Listed:
  • Roy van den Berg

    (Port of Rotterdam Authority, Wilhelminakade 909, P.O. Box 6622, 3002 AP Rotterdam, The Netherlands.)

  • Peter W de Langen

    (Eindhoven University of Technology, Den Dolech 2, P.O. Box 513, 5600 MB Eindhoven, The Netherlands.)

Abstract

Shipping lines generally offer their clients two main value propositions: port-to-port and door-to-door transport. In addition, some shipping lines offer a third value proposition in the form of transport up to inland terminals (ILTs). This third value proposition combines maritime and inland transport and is offered to two types of customers: shippers and forwarders. These two customer groups have different positions in the supply chain. It is therefore expected that shippers and forwarders have different attitudes towards the intermodal value proposition and the service offering of shipping lines in general. In this article we analyse how shippers and forwarders assess the value propositions of shipping through a survey among shippers and forwarders in the Netherlands. We found that shippers and forwarders differ in what they find important in the service offering of shipping lines, that they differ in the share of value propositions they source from the shipping lines and that for both shippers and forwarders the value proposition centred around an ILT is of added value.

Suggested Citation

  • Roy van den Berg & Peter W de Langen, 2015. "Assessing the intermodal value proposition of shipping lines: Attitudes of shippers and forwarders," Maritime Economics & Logistics, Palgrave Macmillan;International Association of Maritime Economists (IAME), vol. 17(1), pages 32-51, March.
    • Handle: RePEc:pal:marecl:v:17:y:2015:i:1:p:32-51
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    Citations

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    Cited by:

    1. Behzad Behdani & Bart Wiegmans & Violeta Roso & Hercules Haralambides, 2020. "Port-hinterland transport and logistics: emerging trends and frontier research," Maritime Economics & Logistics, Palgrave Macmillan;International Association of Maritime Economists (IAME), vol. 22(1), pages 1-25, March.
    2. Vural, Ceren Altuntaş & Göçer, Aysu & Halldórsson, Árni, 2019. "Value co-creation in maritime logistics networks: A service triad perspective," Transport Policy, Elsevier, vol. 84(C), pages 27-39.
    3. Notteboom, Theo, 2016. "The adaptive capacity of container ports in an era of mega vessels: The case of upstream seaports Antwerp and Hamburg," Journal of Transport Geography, Elsevier, vol. 54(C), pages 295-309.
    4. Guerrero, David & Thill, Jean-Claude, 2021. "Challenging the shipper's location problem in port studies: An analysis of French AOC wine shipments to the US," Journal of Transport Geography, Elsevier, vol. 91(C).
    5. Yang, Dong & Notteboom, Theo & Zhou, Xin, 2021. "Spatial, temporal and institutional characteristics of entry strategies in inland container terminals: A comparison between Yangtze River and Rhine River," Journal of Transport Geography, Elsevier, vol. 90(C).

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