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An assessment of the measurement of performance in international business research

Author

Listed:
  • G Tomas M Hult

    (Eli Broad Graduate School of Management, Michigan State University, East Lansing, MI, USA)

  • David J Ketchen

    (Auburn University, Auburn, USA)

  • David A Griffith

    (Eli Broad Graduate School of Management, Michigan State University, East Lansing, MI, USA)

  • Brian R Chabowski

    (University of Tulsa, Tulsa, USA)

  • Mary K Hamman

    (Eli Broad Graduate School of Management, Michigan State University, East Lansing, MI, USA)

  • Bernadine Johnson Dykes

    (Eli Broad Graduate School of Management, Michigan State University, East Lansing, MI, USA)

  • Wesley A Pollitte

    (Eli Broad Graduate School of Management, Michigan State University, East Lansing, MI, USA)

  • S Tamer Cavusgil

    (Eli Broad Graduate School of Management, Michigan State University, East Lansing, MI, USA)

Abstract

A sizeable body of international business (IB) research is devoted to building knowledge about the determinants of organizational performance. A key precursor to accurately diagnosing why some organizations succeed in the international marketplace while others struggle is operationalizing performance appropriately. Yet, to date, no systematic investigation has considered how well IB research measures performance. We examine the measurement of performance in 96 articles published in the Academy of Management Journal, Administrative Science Quarterly, Journal of Marketing, Journal of Marketing Research, Journal of International Business Studies, Management Science, Organization Science, and the Strategic Management Journal between 1995 and 2005. The findings reveal that most studies do not measure performance in a manner that captures the multifaceted nature of the construct. We describe the implications of these results, and offer suggestions for improving future practice. Journal of International Business Studies (2008) 39, 1064–1080. doi:10.1057/palgrave.jibs.8400398

Suggested Citation

  • G Tomas M Hult & David J Ketchen & David A Griffith & Brian R Chabowski & Mary K Hamman & Bernadine Johnson Dykes & Wesley A Pollitte & S Tamer Cavusgil, 2008. "An assessment of the measurement of performance in international business research," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 39(6), pages 1064-1080, September.
    • Handle: RePEc:pal:jintbs:v:39:y:2008:i:6:p:1064-1080
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