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Fujifilm-Kodak Duopolistic Competition in Japan and the United States

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  • Yoshi Tsurumi

    (Baruch College, the City University of New York)

  • Hiroki Tsurumi

    (Rutgers University)

Abstract

This article analyzes the duopolistic competition of Fujifilm and Kodak according to the product life cycle and “game theoretic” exchange-of-hostage hypothesis of international trade and investment. It shows how each firm used its home-team and first-mover advantages to compete with the other. It shows that Fujifilm's strategic use of marketing logistics and innovative products reduced Kodak's market share in Japan and elsewhere. This article has implications for the global competition of multinationals' policies and for market competition and trade policies of the U.S., Japan, and other countries.© 1999 JIBS. Journal of International Business Studies (1999) 30, 813–830

Suggested Citation

  • Yoshi Tsurumi & Hiroki Tsurumi, 1999. "Fujifilm-Kodak Duopolistic Competition in Japan and the United States," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 30(4), pages 813-830, December.
    • Handle: RePEc:pal:jintbs:v:30:y:1999:i:4:p:813-830
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    Cited by:

    1. Lu, Jane W., 2003. "The evolving contributions in international strategic management research," Journal of International Management, Elsevier, vol. 9(2), pages 193-213.

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