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Contributing to an International Business Curriculum: An Approach from the Flank

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  • Raymond Vernon

Abstract

I have an uneasy feeling that, in responding to the invitation of JIBS' editors to recount how I stumbled into the field of international business, I am providing very sparse fare for many of JIBS' readers, particularly for those who want to gain hints of what it takes to make a success in the teaching of international business. But I could not resist the editors' challenge to look back at my years as a teacher of international business from 1959 to 1978, in order to learn perhaps for the first time what the experience may have taught me.© 1994 JIBS. Journal of International Business Studies (1994) 25, 215–227

Suggested Citation

  • Raymond Vernon, 1994. "Contributing to an International Business Curriculum: An Approach from the Flank," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 25(2), pages 215-227, June.
  • Handle: RePEc:pal:jintbs:v:25:y:1994:i:2:p:215-227
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    Cited by:

    1. Mumtaz Hussain Shah, 2017. "Political Institutions and the Incidence of FDI in South Asia," Business & Economic Review, Institute of Management Sciences, Peshawar, Pakistan, vol. 9(1), pages 21-42, March.
    2. Rolv Petter Amdam & Gabriel R. G. Benito & Birgitte Grøgaard, 2023. "The untold story: Teaching cases and the rise of international business as a new academic field," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 54(7), pages 1313-1331, September.
    3. Sjoerd Beugelsdijk, 2022. "Capitalizing on the uniqueness of international business: Towards a theory of place, space, and organization," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 53(9), pages 2050-2067, December.
    4. Aharoni, Yair & Tihanyi, Laszlo & Connelly, Brian L., 2011. "Managerial decision-making in international business: A forty-five-year retrospective," Journal of World Business, Elsevier, vol. 46(2), pages 135-142, April.
    5. Engwall, Lars & Pahlberg, Cecilia & Persson, Olle, 2018. "The development of IB as a scientific field," International Business Review, Elsevier, vol. 27(5), pages 1080-1088.

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