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My tooth fairy index

Author

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  • Ellen Zentner

    (Morgan Stanley Wealth Management)

Abstract

Reflecting on past and present inflation, I compare my childhood experience of 1970’s hyperinflation to post-Covid price surges. Pandemic-era inflation has been temporary, driven by supply shocks, consumer behavior, and government stimulus. Also drawing from past experiences, the Fed’s response to Covid-era inflation was swift. I use a “Tooth Fairy Index” to illustrate inflation’s long-term effects and explore how Covid may shape Generation Alpha’s career choices, particularly in research, healthcare, and mental health.

Suggested Citation

  • Ellen Zentner, 2025. "My tooth fairy index," Business Economics, Palgrave Macmillan;National Association for Business Economics, vol. 60(1), pages 10-14, January.
    • Handle: RePEc:pal:buseco:v:60:y:2025:i:1:d:10.1057_s11369-025-00394-6
    DOI: 10.1057/s11369-025-00394-6
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