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The Management of Organizational Culture Change in Financial-Banking Institutions in Iaşi County - Case Study

Author

Listed:
  • Ioana Raluca Diaconu

    („Alexandru Ioan Cuza” University of Iași, Romania)

  • Bogdan Andrei Tiliuta

    („Alexandru Ioan Cuza” University of Iași, Romania)

Abstract

Rapid changes in the sphere of science, technology or biology are determined by results of research - development and innovation activities. A quick adaptation through a change of vision and orientation of the organizational culture, we believe that it is necessary to implement at the managerial level some changes by applying the soft practices resulting from a hard approach (change of the managerial board and its introduction of one or more women). In this way, a positive influence can be generated on the ability to adapt the organizational culture to market requirements. The study carried out on a series of financial-banking institutions from Iași county sought to determine the particularities of the applied organizational culture, study them in the context of the national culture, delimit the elements that implemented or developed within the organizations bring a contribution to the specific activities of the culture change process organization of an entity.

Suggested Citation

  • Ioana Raluca Diaconu & Bogdan Andrei Tiliuta, 2023. "The Management of Organizational Culture Change in Financial-Banking Institutions in Iaşi County - Case Study," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, vol. 0(2), pages 426-436, December.
    • Handle: RePEc:ovi:oviste:v:xxiii:y:2023:i:2:p:426-436
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    More about this item

    Keywords

    survey methods; banks; corporate culture; organizational behavior; firm organization;
    All these keywords.

    JEL classification:

    • C83 - Mathematical and Quantitative Methods - - Data Collection and Data Estimation Methodology; Computer Programs - - - Survey Methods; Sampling Methods
    • G21 - Financial Economics - - Financial Institutions and Services - - - Banks; Other Depository Institutions; Micro Finance Institutions; Mortgages
    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
    • D23 - Microeconomics - - Production and Organizations - - - Organizational Behavior; Transaction Costs; Property Rights
    • L22 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Firm Organization and Market Structure

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