IDEAS home Printed from https://ideas.repec.org/a/ovi/oviste/vxviy2016i1p7-13.html
   My bibliography  Save this article

The International Macro-Environment of an Organization

Author

Listed:
  • Ileana (Badulescu) Anastase

    (TOMIS University of Constanta)

  • Cornel Grigorut

    (OVIDIUS University of Constanta)

Abstract

The international macro-environment (supranational macro-environment) brings together all the uncontrollable factors with a global impact, and it is related to the organization’s indirect relationships on international markets. Romania’s globalization and the EU integration increased the importance of the macro-environment for all organizations, regardless of their degree of internationalization. In marketing, we must master the main agreements between countries and the regulations emanating from general international bodies, reflecting on their business, on different foreign markets. Knowledge of the international environment is possible only through an analysis of its components (Anastase, I., 2012, p.41).

Suggested Citation

  • Ileana (Badulescu) Anastase & Cornel Grigorut, 2016. "The International Macro-Environment of an Organization," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, vol. 0(1), pages 7-13, July.
    • Handle: RePEc:ovi:oviste:v:xvi:y:2016:i:1:p:7-13
    as

    Download full text from publisher

    File URL: http://stec.univ-ovidius.ro/html/anale/RO/wp-content/uploads/2015/03/ANALE-vol-16_issue_1_site.pdf
    Download Restriction: no
    ---><---

    More about this item

    Keywords

    macro-environment; environment; marketing; commercial; worldwide.;
    All these keywords.

    JEL classification:

    • H83 - Public Economics - - Miscellaneous Issues - - - Public Administration

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:ovi:oviste:v:xvi:y:2016:i:1:p:7-13. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Gheorghiu Gabriela (email available below). General contact details of provider: https://edirc.repec.org/data/feoviro.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.