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Customer Oriented Organisations

Author

Listed:
  • Pau Adriana

    (West University of Timiºoara, Faculty of Economics and Business Administration)

Abstract

Customer orientation is a complex, multidimensional concept, that includes dimensions like: motivation of an employee for meeting the customers’ requirements, abilities necessary for an employee to satisfy the customer’s needs, freedom of the employee to make decisions aimed at meeting the customer’s needs and desires. Customer oriented organisations offer services with a high level of quality that ensures the customer’s satisfaction.

Suggested Citation

  • Pau Adriana, 2011. "Customer Oriented Organisations," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, vol. 0(2), pages 999-1001, May.
    • Handle: RePEc:ovi:oviste:v:xi:y:2011:i:9:p:999-1001
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    File URL: http://stec.univ-ovidius.ro/html/anale/RO/cuprins%20rezumate/volum2011p2.pdf
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    More about this item

    Keywords

    customer orientation; organization; training; employess; performances.;
    All these keywords.

    JEL classification:

    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing

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