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The Functions of Marks

Author

Listed:
  • Grigoruþ Cornel

    („Ovidius” University of Constanta, Faculty of Law)

  • Grigorut Lavinia-Maria

    (“Costin Kiritescu” National Institute of Economic Research)

Abstract

At present, trade marks, brands and service marks are used widely in all countries - whether developing or industrialized, market or planned economy - and play an important economic role in the marketing trade. Trademarks serve the interests of the market offering goods and services - such as industrialists, manufacturers, distributors, retailers and wholesalers - and the interests of consumers, public authorities and the wider economy.

Suggested Citation

  • Grigoruþ Cornel & Grigorut Lavinia-Maria, 2011. "The Functions of Marks," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, vol. 0(2), pages 537-539, May.
    • Handle: RePEc:ovi:oviste:v:xi:y:2011:i:9:p:537-539
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    More about this item

    Keywords

    Trademarks; brand; competition;
    All these keywords.

    JEL classification:

    • K11 - Law and Economics - - Basic Areas of Law - - - Property Law

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