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Connections between Globalization and Transnational Companies

Author

Listed:
  • Varga Ungureanu Anca

    (“Spiru Haret” University, Faculty of Marketing and International Business, Bucharest)

  • Pistol Luminita

    (“Spiru Haret” University, Faculty of Marketing and International Business, Bucharest)

  • Ungureanu Gabriela

    (“Spiru Haret” University, Faculty of Marketing and International Business, Bucharest)

Abstract

Currently, many enterprises have massively expanded marketing operations, supply and production in the global market, managing to create global structure which allows them to quickly convey information and ideas in a corner of the world in the other. Businesses face a competitive environment than larger and more complex than in the past. Since most trade with investment activity are related, if not undertaken by transnational companies, no country can develop as part of the world economy without help from a substantial presence within the borders of the STN them. The new trend in the STN sites emphasize efforts to promote corporate social responsibility that contributes to change the attitude of many corporations and individuals working for them. Company efforts are visible in contributions to community development and environmental impact. Corporations want to impose their own standards of development which reflects some positive attitude towards regulations that support behavioral codes which they argue.

Suggested Citation

  • Varga Ungureanu Anca & Pistol Luminita & Ungureanu Gabriela, 2011. "Connections between Globalization and Transnational Companies," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, vol. 0(2), pages 1321-1324, May.
    • Handle: RePEc:ovi:oviste:v:xi:y:2011:i:9:p:1321-1324
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    More about this item

    Keywords

    transnational companies; globalization; crisis; development;
    All these keywords.

    JEL classification:

    • F - International Economics

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