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The Concept of Tourist Motivation

Author

Listed:
  • Caruntu Andreea Laura

    (Bucharest University of Economic Studies)

Abstract

In a world dominated by the economic crisis, the competition, regarding the satisfaction of consumers, increases daily. This issue is due to the fact that consumers nowadays have the possibility to obtain information not only from family and friends but also from people, they do not know, from all around the world. The aim of the paper is to introduce to the reader the concept of „motivation” in what regards consumers of tourist packages. Along the years, the tourism industry, along with the service area, has known a huge development so that each destination presents certain characteristics which may serve for the satisfaction of tourists.

Suggested Citation

  • Caruntu Andreea Laura, 2014. "The Concept of Tourist Motivation," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, vol. 0(1), pages 460-463, May.
    • Handle: RePEc:ovi:oviste:v:xiv:y:2014:i:1:p:460-463
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    More about this item

    Keywords

    motivation; motivation factors; consumer; destination.;
    All these keywords.

    JEL classification:

    • M3 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising

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