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Consumer Preferences for Products and Tourism Services in Romania Between 2008-2011

Author

Listed:
  • Olteanu Laura

    (Babeº-Bolyai University, Cluj-Napoca, Faculty of Economics and Business Administration)

Abstract

In a strong competitive market where consumers are becoming more demanding knowing consumer behavior in tourism services is essential for decision-makers. It is necessary to know their preferences to form a variety of offers able to meet their increasing diverse needs.

Suggested Citation

  • Olteanu Laura, 2013. "Consumer Preferences for Products and Tourism Services in Romania Between 2008-2011," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, vol. 0(1), pages 929-934, May.
    • Handle: RePEc:ovi:oviste:v:xii:y:2012:i:1:p:929-934
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    File URL: http://stec.univ-ovidius.ro/html/anale/ENG/cuprins%20rezumate/volum2013p1.pdf
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    More about this item

    Keywords

    tourist preferences; average period; number of travelers; number of arrivals; number of nights;
    All these keywords.

    JEL classification:

    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing

    Statistics

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