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The Process of Data Preprocessing for Web Usage Data Mining through a Complete Example

Author

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  • Dinuca Claudia Elena

    (University of Craiova, Faculty of Economics and Business Administration)

Abstract

Nowadays, using data mining techniques to extract knowledge from web log files has became a necessity. The behavior of Internet users can be found in the log files stored on Internet servers. Analyzing data obtained from web server logs is rapidly becoming one of the most important activities for companies in any sector as most businesses become e-businesses. Web log analysis can improve business firms that are based on a Web site through learning user behavior. This understanding can then be utilized for improving customer satisfaction with the web site and the company in general, yielding a huge business advantage. Before the actual analizing of the data, it must have a specific format. This paper describes the effective and complete preprocessing of access stream before actual mining process can be performed using an example.

Suggested Citation

  • Dinuca Claudia Elena, 2011. "The Process of Data Preprocessing for Web Usage Data Mining through a Complete Example," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, vol. 0(1), pages 610-612, May.
    • Handle: RePEc:ovi:oviste:v:11:y:2011:i:1:p:610-612
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    Citations

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    Cited by:

    1. Claudia Elena DINUCA, 2011. "An Application for Data Preprocessing and Models Extractions in Web Usage Mining," Risk in Contemporary Economy, "Dunarea de Jos" University of Galati, Faculty of Economics and Business Administration, pages 166-176.

    More about this item

    Keywords

    Web logs; clickstream analysis; Web usage mining; Data Preprocessing.;
    All these keywords.

    JEL classification:

    • C8 - Mathematical and Quantitative Methods - - Data Collection and Data Estimation Methodology; Computer Programs

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