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The Timelining Technique and Its Linguistic Expression in Business English

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  • Zamfir Cristina-Mihaela

    („Ovidius” University of Constanta)

Abstract

The present paper deals with the concept of timeline as a perceptual filter. This has been interpreted as an essential principle in forming our unique representation of the world. Measuring time as motion has made leaders aware of how time as an entity can exert a strong influence on the dynamics of business. The notion of timeline draws on the in and through time dichotomy. From this point of view, language contains a constellation of idioms. People usually express their preference for either the “through time” or the “in time” in their linguistic use of certain phrasal verbs, adjectives, idiomatic phrases, as well as critical submodalities.

Suggested Citation

  • Zamfir Cristina-Mihaela, 2011. "The Timelining Technique and Its Linguistic Expression in Business English," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, vol. 0(1), pages 2341-2345, May.
    • Handle: RePEc:ovi:oviste:v:11:y:2011:i:1:p:2341-2345
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    More about this item

    Keywords

    timeline; in and through time dichotomy; Anglo-European business; idiomatic phrases; submodalities;
    All these keywords.

    JEL classification:

    • A - General Economics and Teaching

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