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The Trademark and Its Dismemberments

Author

Listed:
  • Constantin Anechitoae
  • Cornel Grigorut

    (Faculty of Law „Ovidius” University of Constanta)

Abstract

Currently, brand marks and trademarks and service trademarks are used extensively in all countries - whether developing or industrialized, with a market or planned economy – and they play an important economic role in trade marketing. Trademarks serve both the interests of those providing goods and services on the market - such as industrialists, manufacturers, distributors, retailers and wholesalers - as well as the interests of consumers, public authorities and the economy, in general.

Suggested Citation

  • Constantin Anechitoae & Cornel Grigorut, 2010. "The Trademark and Its Dismemberments," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, vol. 0(1), pages 863-864, May.
    • Handle: RePEc:ovi:oviste:v:10:y:2010:i:1:p:863-864
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    More about this item

    Keywords

    trademark; firm; intangible elements;
    All these keywords.

    JEL classification:

    • K11 - Law and Economics - - Basic Areas of Law - - - Property Law
    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing

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