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Mobilizing women voters: experimental evidence from Pakistan

Author

Listed:
  • Zain Chaudhry
  • Karrar Hussain
  • Attique Ur Rehman

Abstract

We provide the first estimate of a door-to-door political campaign by an incumbent politician targeting women on electoral outcomes in a developing country. Women voters are informed of the public service delivery work undertaken by the incumbent in his tenure. The campaign was randomized at the precinct level, allowing us to use official electoral data on vote shares and gender-disaggregated turnout. Our results suggest that in a highly competitive campaign, the vote share of the campaigning incumbent increased by 5%age points. This increase was primarily driven by women who were campaigned independently of their male relatives. In precincts where both men and women were mobilized, the effect is not statistically significant. However, women’s turnout in the election was unaffected.

Suggested Citation

  • Zain Chaudhry & Karrar Hussain & Attique Ur Rehman, 2023. "Mobilizing women voters: experimental evidence from Pakistan," Oxford Economic Papers, Oxford University Press, vol. 75(2), pages 444-459.
    • Handle: RePEc:oup:oxecpp:v:75:y:2023:i:2:p:444-459.
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    File URL: http://hdl.handle.net/10.1093/oep/gpac014
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    More about this item

    JEL classification:

    • C93 - Mathematical and Quantitative Methods - - Design of Experiments - - - Field Experiments
    • D72 - Microeconomics - - Analysis of Collective Decision-Making - - - Political Processes: Rent-seeking, Lobbying, Elections, Legislatures, and Voting Behavior
    • D83 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Search; Learning; Information and Knowledge; Communication; Belief; Unawareness
    • J16 - Labor and Demographic Economics - - Demographic Economics - - - Economics of Gender; Non-labor Discrimination
    • K16 - Law and Economics - - Basic Areas of Law - - - Election Law

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