Dashboard - Performance Measurement Tool Empirical Study Of The Hospitality Industry In Romania

Accounting provides information communicated through accounting reports configured as such to be understood by the users addressed. Moreover, the purpose of accounting is to transform the information provided and the methods and tools used into an orientation tool, a "dashboard" to identify the conditions under which the economic entity operates, both at micro and macroeconomic level, and also of the internal and external factors that influence its activity. The most commonly used form of accounting reporting is the financial statements, but there are other accounting reports that voluntarily display information and which represent the main link between accounting and beneficiaries: the income and expenditure budget, the dashboard, the reporting board, the balanced scorecard, the comparative analysis (benchmarking), the auditors' report, the business plan, other reports made by other entities according to the needs of beneficiaries; Typically they are prepared by processing accounting data and contain or based on them the indicators that reflect the entity's financial and heritage can be determined. Our intention was to analyze, in the “tourism and hospitality industry” sector, the accounting reports that are most used by managers and what information should be summarized in the dashboard for an entity in the hospitality industry? To find answers to these questions, but not only, we carried out an empirical research that is based on a survey conducted between November 2012 and January 2013, the working tool being a questionnaire consisting of 38 questions given virtually and in the field to the managers in the hospitality industry in Bihor. The total population is made up of 146 entities from Bihor, in this sector, the sample consists of 91 tourism entities and the response rate was 62.33%.