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Conspicuous Consumption of Time: A Replication

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  • Holthoff, Lisa Carola
  • Scheiben, Carolin

Abstract

The focus of conspicuous consumption is shifting from luxury goods to time. In a series of studies in America and Italy, Bellezza et al. (2017) explored how conspicuous busyness and lack of leisure time influence perceived status. We replicate their findings in Germany and extend their research by considering conspicuous leisure on Facebook. We find that leisure activities like travel, cultural events, and dining out lead to even higher perceived status than busyness at work.

Suggested Citation

  • Holthoff, Lisa Carola & Scheiben, Carolin, 2019. "Conspicuous Consumption of Time: A Replication," Journal of Marketing Behavior, now publishers, vol. 3(4), pages 355-362, January.
  • Handle: RePEc:now:jnljmb:107.00000055
    DOI: 10.1561/107.00000055
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