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Business Model innovation in Competitive Strategy of large Corporations

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  • A. Bereznoy

Abstract

The article analyzes one of the key instruments of today’s competition of large corporate entities - business model innovation. The author provides his own interpretation of the business model definition, dwells upon characteristic features of innovative business models as an effective competitive tool at contemporary very volatile markets, discloses main directions of business innovations and difficulties of their implementation. The article also reveals their role as key drivers of game-changing industry shifts. The conclusion is made that business model development and implementation are becoming the new strategic imperative for most of the players of modern global competition.

Suggested Citation

  • A. Bereznoy, 2014. "Business Model innovation in Competitive Strategy of large Corporations," Voprosy Ekonomiki, NP Voprosy Ekonomiki, issue 9.
    • Handle: RePEc:nos:voprec:y:2014:id:701
    DOI: 10.32609/0042-8736-2014-9-65-81
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