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A New Model of Man in Economics

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  • M. Storchevoy

Abstract

The paper draws on the most recent research in the field of behavioral economics, neuroscience, and other disciplines and shows how biological and social factors interact and co-determine real human behavior. The author considers in detail various affects and forms of non-rational behavior. He proposes a common framework for such analysis, where each of those forms of behavior becomes the result of conscious or evolutionary-driven choice.

Suggested Citation

  • M. Storchevoy, 2011. "A New Model of Man in Economics," Voprosy Ekonomiki, NP Voprosy Ekonomiki, issue 4.
    • Handle: RePEc:nos:voprec:y:2011:id:1209
    DOI: 10.32609/0042-8736-2011-4-78-98
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