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Utjecaj korporativne kulture na uspješnost spajanja i preuzimanja

Author

Listed:
  • Zoran Wittine

    (Ekonomski fakultet SveuÄ iliÅ¡ta u Zagrebu)

  • Helena Bedeković

    (Philip Morris Zagreb d.o.o.)

  • Davor Filipović

    (Ekonomski fakultet SveuÄ iliÅ¡ta u Zagrebu)

Abstract

Spajanja i preuzimanja služe kao odgovor na tehnoloÅ¡ki razvoj, konkurenciju i ostale nepredvidljive tržiÅ¡ne podražaje te Ä ine poduzeća konkurentnijima, povećavaju efikasnost, omogućuju brzi rast i stvaraju vrijednost za dioniÄ are. MeÄ‘utim, većina spajanja i preuzimanja zavrÅ¡i neuspjehom, a mnogi odgovori za neuspjeh leže u korporativnoj kulturi. Koju su kljuÄ ni izazovi integracijskih procesa, s kakvim se problemima susreću poduzeća kod spajanja i preuzimanja zbog razlika u korporativnim kulturama poduzeća te koje su moguće solucije za rjeÅ¡avanje navedenih problema, problematika je kojom se ovaj rad bavi.

Suggested Citation

  • Zoran Wittine & Helena Bedeković & Davor Filipović, 2019. "Utjecaj korporativne kulture na uspjeÅ¡nost spajanja i preuzimanja," Notitia - journal for economic, business and social issues, Notitia Ltd., vol. 1(5), pages 55-72, December.
    • Handle: RePEc:noa:journl:y:2019:i:5:p:55-72
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    More about this item

    Keywords

    spajanja; preuzimanja; korporativna kulture; integracijski procesi;
    All these keywords.

    JEL classification:

    • F2 - International Economics - - International Factor Movements and International Business
    • G3 - Financial Economics - - Corporate Finance and Governance
    • M1 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration

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