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Zadruge kao organizacijski oblici za održivi razvoj turizma u ruralnim podruÄ jima

Author

Listed:
  • Jelena Ä urkin Badurina

    (Fakultet za menadžment u turizmu i ugostiteljstvu, SveuÄ iliÅ¡te u Rijeci)

  • Jelena Kljaić Å ebrek

    (Wyg savjetovanje d.o.o.)

Abstract

Zadruge su rasprostranjene diljem svijeta i prepoznate su kao održivi oblik organiziranja, koji uspjeÅ¡no kombinira ekonomsku i druÅ¡tvenu održivost. Ruralna podruÄ ja, zbog svojih specifiÄ nih obilježja, Ä esto pate od depopulacije i stagnacije u ekonomskom i druÅ¡tvenom razvoju, no suvremeni turistiÄ ki trendovi ukazuju na porast interesa za integralnim turistiÄ kim doživljajima u ruralnom okruženju, Å¡to tim podruÄ jima pruža znaÄ ajne razvojne mogućnosti. Cilj ovog rada je prikazati kljuÄ ne prednosti zadruga kao specifiÄ nih organizacijskih oblika u održivom razvoju turistiÄ ke ponude u ruralnim podruÄ jima, te komentirati mogućnosti razvoja turistiÄ kih zadruga u hrvatskim ruralnim podruÄ jima. Rezultati istraživanja literature potvrÄ‘uju komparativne prednosti zadruga kao održivih organizacijskih oblika, ali analiza broja zadruga u Hrvatskoj ukazuje na neprepoznavanje tih prednosti, posebno u kontekstu zadružnog povezivanja za potrebe turizma.

Suggested Citation

  • Jelena Ä urkin Badurina & Jelena Kljaić Å ebrek, 2018. "Zadruge kao organizacijski oblici za održivi razvoj turizma u ruralnim podruÄ jima," Notitia - journal for economic, business and social issues, Notitia Ltd., vol. 1(4), pages 39-49, December.
    • Handle: RePEc:noa:journl:y:2018:i:4:p:39-49
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    More about this item

    Keywords

    zadruge; turistiÄ ke zadruge; organizacija; ruralni turizam;
    All these keywords.

    JEL classification:

    • P13 - Political Economy and Comparative Economic Systems - - Capitalist Economies - - - Cooperative Enterprises

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