IDEAS home Printed from https://ideas.repec.org/a/neo/journl/v3y2007i2p65-70.html
   My bibliography  Save this article

Interactivity Of The Aims In The Contemporary Persuasive Communication

Author

Listed:
  • RUMJANA MODEVA

    (South-west university "Neofit Rilski")

Abstract

It is made an attempt to elaborate the basic and important interactive relations between persuasion and communication in the context of the publicity and contemporary PR techniques. Having in mind the diversity of the practices of the persuasive communication is followed the chronology of its appearing and meaning. In the contemporary informational society the penetrating in the conscience and change of the attitudes of the public are strongly influenced by the harmonization of the communications through persuasion. In this meaning the contemporary book is connected with the desire to analyze the possibilities of such types of connections with the public in the context of the educational contents and in dependence of the necessity to create practical abilities of the students to work with the matter of Public relations.

Suggested Citation

  • Rumjana Modeva, 2007. "Interactivity Of The Aims In The Contemporary Persuasive Communication," Economics and Management, Faculty of Economics, SOUTH-WEST UNIVERSITY "NEOFIT RILSKI", BLAGOEVGRAD, vol. 3(2), pages 65-70.
    • Handle: RePEc:neo:journl:v:3:y:2007:i:2:p:65-70
    as

    Download full text from publisher

    File URL: http://em.swu.bg/images/SpisanieIkonomikaupload/SpisanieIkonomika2007/INTERACTIVITY%20OF%20THE%20AIMS%20IN%20THE%20CONTEMPORARY%20PERSUASIVE.pdf
    Download Restriction: no
    File URL: http://em.swu.bg/index.php?option=com_content&view=article&id=401:interactivity-of-the-aims-in-the-contemporary-persuasive-communication&catid=24:2007&Itemid=116
    Download Restriction: no
    ---><---

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:neo:journl:v:3:y:2007:i:2:p:65-70. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Vladislav Krastev (email available below). General contact details of provider: https://edirc.repec.org/data/feswubg.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.