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Air pollution as a determinant of food delivery and related plastic waste

Author

Listed:
  • Junhong Chu

    (NUS Business School, National University of Singapore)

  • Haoming Liu

    (Department of Economics, National University of Singapore
    IZA)

  • Alberto Salvo

    (Department of Economics, National University of Singapore)

Abstract

Plastic waste is a growing environmental concern. The food delivery industry is criticized for its environmental impact, especially its current use of plastic packaging. At the same time, the environment impacts the industry. We show that air pollution is a behavioural driver of food delivery consumption in the urban developing world. Our hypothesis is that individuals are more likely to order delivery when their personal cost of exposure to the outdoor environment rises. We surveyed office workers in three Chinese cities and found that an increase of 100 μg m–3 in particulate matter pollution (PM2.5) raised the propensity to order food delivery by two-fifths of the sample mean. We used photographic evidence to quantify disposable plastic in meal delivery. Data from an online delivery platform with a broad customer base indicate a smaller, but still substantial, causal link between air quality and food delivery. Overall, air pollution control brings plastic waste co-benefits.

Suggested Citation

  • Junhong Chu & Haoming Liu & Alberto Salvo, 2021. "Air pollution as a determinant of food delivery and related plastic waste," Nature Human Behaviour, Nature, vol. 5(2), pages 212-220, February.
  • Handle: RePEc:nat:nathum:v:5:y:2021:i:2:d:10.1038_s41562-020-00961-1
    DOI: 10.1038/s41562-020-00961-1
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    Cited by:

    1. Guo, Liwen & Cheng, Zhiming & Tani, Massimiliano & Cook, Sarah, 2023. "Air Pollution and Green Innovation," IZA Discussion Papers 16321, Institute of Labor Economics (IZA).
    2. Chunying Cui & Dengke He & Ziwei Yan, 2023. "The Environment–Economy Synergistic Improvement Effect of the “Two-Oriented Society” Pilot Area in China," IJERPH, MDPI, vol. 20(1), pages 1-23, January.
    3. Li, Chenxi & Xia, Xinyue & Lin, Yixun & Wen, Hanlin, 2024. "Polluted cognition: The effect of air pollution on online purchasing behavior," Journal of Retailing and Consumer Services, Elsevier, vol. 79(C).
    4. Verma, Anuj & Chakraborty, Debarun & Verma, Meenakshi, 2023. "Barriers of food delivery applications: A perspective from innovation resistance theory using mixed method," Journal of Retailing and Consumer Services, Elsevier, vol. 73(C).

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