IDEAS home Printed from https://ideas.repec.org/a/mth/jpag88/v10y2020i4p250-262.html
   My bibliography  Save this article

The Features of Online Tourism Information towards Young Traveler Satisfaction: A Case of Kuching the City of Unity

Author

Listed:
  • Siti Aishah Ya'cob
  • Huong Kui Sieng

Abstract

Nowadays, online information serves many functions. Despite solely for shopping purposes, the online platform has tremendously served the worldwide community for information search related to travelling. Hence, the features of online information are critically important to be investigated, in understanding the factors that lead to traveler satisfaction. This study investigates the features of online tourism information that lead to satisfaction of the domestic travelers from Peninsular Malaysia and Sabah to Kuching city of Sarawak Borneo. This study proposes two factors, namely credibility of information and segmentation of information. There was a total of 247 sets of questionnaires completed by domestic travelers who visited Kuching city in the year 2015. It is evident that both credibility and segmentation of online tourism information have significant and positive relationships towards traveler satisfaction. In short, the findings of this study offer a clearer view on the credibility and segmentation of online tourism information from domestic traveler’s viewpoint.

Suggested Citation

  • Siti Aishah Ya'cob & Huong Kui Sieng, 2020. "The Features of Online Tourism Information towards Young Traveler Satisfaction: A Case of Kuching the City of Unity," Journal of Public Administration and Governance, Macrothink Institute, vol. 10(4), pages 250262-2502, December.
    • Handle: RePEc:mth:jpag88:v:10:y:2020:i:4:p:250-262
    as

    Download full text from publisher

    File URL: http://www.macrothink.org/journal/index.php/jpag/article/download/17824/13995
    Download Restriction: no
    File URL: http://www.macrothink.org/journal/index.php/jpag/article/view/17824
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Roma, Paolo & Zambuto, Fabio & Perrone, Giovanni, 2014. "Price dispersion, competition, and the role of online travel agents: Evidence from business routes in the Italian airline market," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 69(C), pages 146-159.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Zhang, Li-Hao & Liu, Chunxiao & Zhang, Cheng & Wang, Shanshan, 2023. "Upstream encroachment and downstream outsourcing in competing shipping supply chains," International Journal of Production Economics, Elsevier, vol. 255(C).
    2. Zhang, Yi & Hua, Guowei & Cheng, T.C.E. & Zhang, Juliang & Fernandez, Vicenc, 2020. "Risk pooling through physical probabilistic selling," International Journal of Production Economics, Elsevier, vol. 219(C), pages 295-311.
    3. Roma, Paolo & Aloini, Davide, 2019. "How does brand-related user-generated content differ across social media? Evidence reloaded," Journal of Business Research, Elsevier, vol. 96(C), pages 322-339.
    4. Ma, Wenliang & Wang, Qiang & Yang, Hangjun & Zhang, Guoquan & Zhang, Yahua, 2020. "Understanding airline price dispersion in the presence of high-speed rail," Transport Policy, Elsevier, vol. 95(C), pages 93-102.
    5. Jana Prodanova & Sonia San-Martín & Nadia Jiménez, 2017. "Enfoque teórico multidisciplinar para la provisión electrónica de servicios," DOCFRADIS Working Papers 1705, Catedra Fundación Ramón Areces de Distribución Comercial, revised Oct 2017.
    6. Roma, Paolo & Panniello, Umberto & Lo Nigro, Giovanna, 2019. "Sharing economy and incumbents' pricing strategy: The impact of Airbnb on the hospitality industry," International Journal of Production Economics, Elsevier, vol. 214(C), pages 17-29.
    7. Meire, Sarah & Derudder, Ben, 2021. "Virtual interlining within the European airport network: An airfare analysis," Journal of Air Transport Management, Elsevier, vol. 94(C).
    8. Buckley, R. & Mossaz, A.C., 2016. "Decision making by specialist luxury travel agents," Tourism Management, Elsevier, vol. 55(C), pages 133-138.
    9. Tomasz Stanisław Szopiński & Robert Nowacki, 2015. "The Influence of Purchase Date and Flight Duration over the Dispersion of Airline Ticket Prices," Contemporary Economics, University of Economics and Human Sciences in Warsaw., vol. 9(3), September.
    10. Roma, Paolo & Vasi, Maria, 2019. "Diversification and performance in the mobile app market: The role of the platform ecosystem," Technological Forecasting and Social Change, Elsevier, vol. 147(C), pages 123-139.

    More about this item

    JEL classification:

    • R00 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General - - - General
    • Z0 - Other Special Topics - - General

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:mth:jpag88:v:10:y:2020:i:4:p:250-262. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Technical Support Office The email address of this maintainer does not seem to be valid anymore. Please ask Technical Support Office to update the entry or send us the correct address (email available below). General contact details of provider: http://www.macrothink.org/journal/index.php/jpag .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.