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Fair trade phenomenon and its evolution in Visegrad countries

Author

Listed:
  • Wojciech Zysk

    (Cracow University of Economics, Department of International Trade, Kraków, Poland)

Abstract

Objective: The objectives of this paper are as follows: to describe how the Fair Trade movement supports the achievement of the Sustainable Development Goals (SDGs), also using A Theory of Change, to analyze the Trade Fair phenomenon in the global scale, in the V4 countries and make a comparison with selected EU countries as well as an attempt to develop recommendations for the Visegrad Group countries in terms of the Fair Trade development. Research Design & Methods: The research methods applied in the article are: studying the literature of the subject, analysis of source texts, the descriptive method and deductive reasoning (the observational method combined with a case study). Findings: Fair Trade development level and the sales level in the analysed countries considerably differ from other developed EU countries. Contribution & Value Added: Therefore, it was proposed in the recommendations to use the UK benchmarks and take advantage of the economic potential of the V4 group.

Suggested Citation

  • Wojciech Zysk, 2020. "Fair trade phenomenon and its evolution in Visegrad countries," International Entrepreneurship Review, Centre for Strategic and International Entrepreneurship at the Cracow University of Economics., vol. 6(4), pages 81-98.
    • Handle: RePEc:krk:ientre:v:6:y:2020:i:4:p:81-98
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    File URL: https://ier.uek.krakow.pl/index.php/pm/article/view/2003/2095
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    Cited by:

    1. Radka MacGregor Pelikánová & Robert Kenyon MacGregor & Martin Èernek, 2021. "New trends in codes of ethics: Czech business ethics preferences by the dawn of COVID-19," Oeconomia Copernicana, Institute of Economic Research, vol. 12(4), pages 973-1009, December.

    More about this item

    Keywords

    Fair Trade; Visegrad Group; Sustainable Development Goals; Theory of Change; the poor South;
    All these keywords.

    JEL classification:

    • P45 - Political Economy and Comparative Economic Systems - - Other Economic Systems - - - International Linkages
    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
    • F23 - International Economics - - International Factor Movements and International Business - - - Multinational Firms; International Business
    • P33 - Political Economy and Comparative Economic Systems - - Socialist Institutions and Their Transitions - - - International Trade, Finance, Investment, Relations, and Aid

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