A cluster analysis of cyclists in Europe: common patterns, behaviours, and attitudes

This study uses cluster analysis on a sample of regular cyclists from six European countries (the U.K., the Netherlands, Sweden, Hungary, Italy, and Spain) to shed light on common cycling patterns, demographic characteristics, and attitudes. Participants completed an online survey on cycling behaviour, attitudes towards cycling, discomfort while cycling in mixed traffic, cycling environment and comparative cycling risk perception. A two-step cluster analysis was performed to identify segments of cyclists based on cycling patterns, and a multinomial logistic regression analysis was used to profile the segments. The two-step cluster analysis yielded three components. Leisure-time cyclists cycled almost exclusively for leisure/training, had a clear preference for car use relative to bicycle, and low riding frequency. Resolute Cyclists were characterised by a high variety of cycling trip purpose, a clear preference for bicycle use relative to the car, and high riding frequency. Convenience Cyclists were characterised by cycling for personal business or leisure/training but not for commuting, no evident preference for bicycle vs car, and medium riding frequency. The value of the present study is to highlight commonalities in patterns, characteristics, and attitudes of cyclists in Europe. Our study showed that cycling patterns and habits are linked to psychosocial variables such as attitudes and the cycling environment, explicitly highlighting the importance of discomfort in mixed traffic and the relationship with cycling culture.