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Environmentally Sustainable Textile Consumption—What Characterizes the Political Textile Consumers?

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  • Marthe Hårvik Austgulen

    (National Institute for Consumer Research (SIFO))

Abstract

The textile and clothing industry is considered as one of the most polluting industries in the world. Still, the regulation of environmental hazards connected to the industry is very limited, and much responsibility is placed on the shoulders of consumers. One of the few ways that ordinary consumers can seek to influence the textile and clothing industry is through their own consumption practices and their wallet. This article departs from the discourse on sustainable consumption and the role of the consumer as an agent for change, and the article investigates the characteristics of the consumers who practice deliberate environmentally sustainable consumption of textiles and clothing. This is done through the lens of political consumption. Based on a cross-national survey conducted in five Western European countries, factors that have been found to predict general political consumption in previous research are tested on the field of textiles and clothing. The findings demonstrate both similarities and some discrepancies with previous studies of political consumption as well as significant country variations.

Suggested Citation

  • Marthe Hårvik Austgulen, 2016. "Environmentally Sustainable Textile Consumption—What Characterizes the Political Textile Consumers?," Journal of Consumer Policy, Springer, vol. 39(4), pages 441-466, December.
    • Handle: RePEc:kap:jcopol:v:39:y:2016:i:4:d:10.1007_s10603-015-9305-5
    DOI: 10.1007/s10603-015-9305-5
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    References listed on IDEAS

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    2. S M Fijul Kabir & Samit Chakraborty & S M Azizul Hoque & Kavita Mathur, 2019. "Sustainability Assessment of Cotton-Based Textile Wet Processing," Clean Technol., MDPI, vol. 1(1), pages 1-15, September.
    3. Osmud Rahman & Dingtao Hu & Benjamin C. M. Fung, 2023. "A Systematic Literature Review of Fashion, Sustainability, and Consumption Using a Mixed Methods Approach," Sustainability, MDPI, vol. 15(16), pages 1-37, August.
    4. M. G. McEachern & D. Middleton & T. Cassidy, 2020. "Encouraging Sustainable Behaviour Change via a Social Practice Approach: A Focus on Apparel Consumption Practices," Journal of Consumer Policy, Springer, vol. 43(2), pages 397-418, June.
    5. J. K. Eastman & P. Modi & S. Gordon-Wilson, 2020. "The Impact of Future Time Perspective and Personality on the Sustainable Behaviours of Seniors," Journal of Consumer Policy, Springer, vol. 43(2), pages 275-294, June.

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