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Aesthetics as a Foundation for Business Activity

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  • John Dobson

Abstract

This paper identifies the ultimate justification for business activity as an aesthetic justification. Aesthetics, loosely defined as the appreciation of beauty, subsumes both ethics and economics within an holistic justificatory mechanism for business decisions. Five essential qualities of aesthetic judgment are identified: disinterest, subjectivity, inclusivity, contemplativity, and internality. The quality of aesthetic judgment, exercised by the individual through the organization, will determine the extent to which business activity enhances quality of life. Copyright Springer Science+Business Media, Inc. 2007

Suggested Citation

  • John Dobson, 2007. "Aesthetics as a Foundation for Business Activity," Journal of Business Ethics, Springer, vol. 72(1), pages 41-46, April.
  • Handle: RePEc:kap:jbuset:v:72:y:2007:i:1:p:41-46
    DOI: 10.1007/s10551-006-9154-x
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    References listed on IDEAS

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    1. Klein, Sherwin, 1998. "Don Quixote and the Problem of Idealism and Realism in Business Ethics," Business Ethics Quarterly, Cambridge University Press, vol. 8(1), pages 43-63, January.
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    Cited by:

    1. Donna Ladkin, 2018. "‘The Aesthetic’ and Its Relationship to Business Ethics: Philosophical Underpinnings and Implications for Future Research," Journal of Business Ethics, Springer, vol. 147(1), pages 35-51, January.
    2. Paul Shrivastava & Günter Schumacher & David Wasieleski & Marko Tasic, 2017. "Aesthetic Rationality in Organizations: Toward Developing a Sensibility for Sustainibility," Post-Print hal-01515126, HAL.
    3. Theodora Issa & David Pick, 2010. "Ethical Mindsets: An Australian Study," Journal of Business Ethics, Springer, vol. 96(4), pages 613-629, November.

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